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Two anxiety-inducing years with a desperate need to break free. Not just a desire, but the necessity to offer joy as a remedy. This is the spirit in which the Carte Blanche "More is More" collection was born.
Far from conventional, Creative Director Claire Choisne has conjured up extravagant volumes or simple shapes, such as balls and cubes, chosen bright colors, contrasts and disproportionate scales, transformed reality, played with optical illusions and new materials, and reinvented High Jewelry with certain pieces.
The "More is More" collection takes joy seriously. Precious joy. Proving that even in an industry as demanding as High Jewelry, precious is still compatible with joy. This collection is unexpected, surprising and comforting. It reflects Boucheron's vision of High Jewelry: precious but never dull.
A giant bow in the hair, red on one side, and on the other, black and white stripes in grosgrain—the Maison's iconic code. It's as supple as fabric and as light as a cartoon that springs to life. Set with diamonds, Tie the Knot extends its 29 cm of pure poetry to create an illusion that hovers at the corner, weighing just 94 grams. A feat that overlooks its complexity, a dream come true.
Jewelry transformed into works of art, with simple shapes, vivid colors and reinterpreted perspectives. Spheres, cubes and graphic stripes make for bold and geometric pieces that appear as though straight out of a 70s art gallery. Six resolutely graphic and lightweight rings, four of which feature the extraordinary volume of shapes with a balance as unusual as it is provocative.
Who said that a jewelry set had to include a necklace, earrings and a bracelet? In the pocket and An apple a day defy conventions to create an attitude and a wave of emotions. A new kind of jewelry. The understated nonchalance of a hand in a High Jewelry pocket, a perfectly spherical bracelet to complete the picture.
Drawstrings in High Jewelry, why not? Inspired by the Jack design, why not invent new and precious codes for today's most fashionable looks? A multi-purpose piece that transforms drawstrings into earrings, like a precious totem.
A magnificent chain necklace that spans the entire chest, like a comic-book element come to life, imposing its playful, gouache-like aesthetic on a light, flat, trompe-l'œil piece. Opposing colors, orange and blue, coexist and interact on this oversized, extravagant and mischievous modern necklace.
Flat pearls of dizzying dimensions, whose brilliance erupts on a necklace, shattering the assumptions of a natural element we thought we knew everything about. Like delightful soap bubbles, giant pearls are displayed on a sweater or even your skin. The eye turns them into joyful, light spheres as they rest in two dimensions, paying a most modern tribute to one of the Maison's archive pieces in fine pearls and diamonds.
Reinventing Boucheron icons. The Point d'Interrogation necklace was born in 1879, the first High Jewelry necklace without a clasp, a symbol of liberation. Then there is the iconic ring-shaped bottle with its sapphire-blue cabochon, an expression of the dialogue between fragrance and High Jewelry. Two legendary pieces that prove that their narrative will never cease to embrace each era. The challenge? Recreating the effect of volume on extremely flat pieces.
Deconstructing the statutory puzzle of the 80s, and transforming it into a piece of High Jewelry, where playfulness and aesthetics merge, like memories of the fabulous geometry of an object that has become part of the world's everyday life. The materials and colors to the aesthetically-driven logic of this unstructured object, on which 21 precious cubes alternate between gray and pink spinels, pink sapphires and diamonds.
Recreating college style patches. The ones we used to iron onto our favorite jackets, carefully chosen for their history, shape and color. To create your own style, express your individuality and explore fashion and beauty. As playful as badges, as precious as High Jewelry brooches, a mini-collection takes up the Maison's icons and tells the story of the joyful spirit of More is More.
An elegant, graphic treasure featuring the collection's motifs and codes. A piece that's precious on the outside, but equally valuable at heart. Black and white lines mark the cylinder like a labyrinth, playing on the optical illusion of lines that challenge parallels and perspectives.
Quatre pop XXL cuffs, radiating the Maison's emblematic jewelry icons and codes (grosgrain, clou de Paris, the diamond line and double godron) on High Jewelry pieces. On the wrists, heritage and audacity coexist in the most striking of ways. The Maison's icon adapts, defies the impossible and celebrates joy.
The dream? Offering the Jack icon a colorful field of expression, as precious as the joyful spirit that radiates from the strong, bold and unique pieces. Diamonds, white gold, complex gem-settings, precious techniques and materials dance and merge harmoniously on these irresistibly playful Jacks. The celebration reclaims the collar of a tuxedo, breaks the codes of an evening gown, dresses up and overturns genres and conventions.
In this podcast format, meet Creative Director Claire Choisne, who shares with us her inspirations for the new Carte Blanche More is More collection.
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