because of love

Jewelry is an expression of love for yourself or someone you care for.
For if love is without reason, then it is a reason for everything.
And likely the least reasonable of all.
That which cannot be explained, and yet explains everything.

because of love

Boucheron celebrates alchemy.
When two people decide to merge their destinies and become one.
Glances meet and smiles are exchanged.
Secrets are told and joy is shared.
Two worlds come together, with nothing to separate them.
At their core, a jewel binds them.

choose the perfect diamond

Cut. Color. Clarity. Carat. Four essential characteristics, known as the "4Cs," for choosing the perfect diamond. At Boucheron, we have added a fifth: intention.
We believe that the real value of a stone lies in the emotion that it conveys.

Discover

traced diamonds

100% traceable from mine to workshop, the Étoile de Paris engagement ring is inspired by the famous Place de l'Étoile. In collaboration with Sarine Technologies, Boucheron has ensured the sourcing of each diamond, making this ring a completely transparent creation.

Discover

discover our wedding collections

Because of love - Pivoine engagement ring

engagement rings

Discover

wedding bands

Discover

savoir-faire

The Maison's craftsmen are located on the top floor of 26 Place Vendôme. It is here that they perpetuate Boucheron's jewelry-making savoir-faire and innovate to bring the studio's most daring designs to life. Each creation carries this Parisian heritage to accompany you in the most beautiful moments of your life.

Discover

services

Our consultants will help you choose your Boucheron creation.
Did you know?
Boucheron offers you the possibility of personalizing your engagement ring. Make an appointment in store to find out more.

Discover