a story of firsts 

Frédéric Boucheron never intended to become a jeweler, so he approached High Jewelry with a fresh perspective.

Designed without a clasp to free women from the constraints of traditional High Jewelry, the Question Mark necklace quickly became an iconic piece for the Maison.

While all the great Parisian jewelers were located on Rue de la Paix, Frédéric Boucheron took a chance on Place Vendôme.

On August 2, 1928, Paris was abuzz with the arrival of the Maharajah of Patiala. The Maharajah entrusted his treasure to Boucheron to create the largest order ever placed at Place Vendôme.  

With its patented invisible clasp, the Reflet watch is a stylish and ingeniously designed jewel. A timeless classic.  

At Boucheron, it all begins with a dream. Then, traditional skills and cutting-edge technologies come together to shape the Studio's creative vision. Every year, Boucheron collections push the limits of High Jewelry and question the meaning of preciousness.

Pushing the limits of innovation and applying the technical advances introduced in the High Jewelry collections. Innovation Capsules reinvent the Maison's jewelry icons.