a new vision of preciousness

"At Boucheron, we've been encouraging creative freedom for many years, striving to do things differently by questioning the meaning of what is beautiful and precious, for example. I always begin with a dream. What fascinates me is finding the best way to make this dream come true. This means we always give ourselves the freedom to test and play with new, unexpected materials or techniques never before used in High Jewelry, whenever they allow us to express this creative dream and make it a reality."

Claire Choisne, Creative Director of Boucheron

Ring from the Fleurs Éternelles collection, 2018

2018, Fleurs Éternelles

Capturing the fragile beauty of a flower. Defying time. Transforming transience into immortality. It was this dream that guided Claire Choisne when creating the Fleurs Éternelles rings. Years of research and development went into stabilizing petals without using pigments or chemicals, preserving their texture and natural radiance. The flowers are then scanned individually to capture their volume in minute detail and create titanium structures to which the stabilized petals are attached. Nature appears to be reborn. A unique process kept secret by Maison Boucheron.

2020, Goutte de Ciel

Claire Choisne wanted to fashion a piece of the sky to be worn around the neck. In reality, creating the Goutte de Ciel necklace proved more complex. Boucheron used Aerogel to recreate the changing color of the sky and its almost imperceptible evanescence. A material used by NASA to capture stardust in space. Composed of 99.8% air and silica, this mysterious material, whose color changes with the light, has been encapsulated by Boucheron artisans in a rock crystal shell. 

2021, Holographique

Although it took her many years to understand what color meant to Boucheron, Claire Choisne found the solution in light. There's no need to choose just one shade: they're all reflected in every piece in the Holographique collection. To make this dream come true, the Maison called on the cutting-edge technology of French company Saint Gobain, combined with jewelry-making savoir-faire. The Maison's jewelry materials (rock crystal and ceramic) have been treated with a high-temperature spray of silver and titanium oxides. A feat of bold creativity that results in pieces designed to change with the light, the viewing angle or the contrast of the skin.

2022, Ailleurs

For this collection, the Boucheron studio has contrasted and combined  universes  and  natural  materials  that  at first glance  seem  to be  at odds.   Diamonds  are  combined  with  pebbles  or  burnt  wood,  and  gold with rattan or meteorite. In this “elsewhere” there is only one rule: to reveal the beauty and poetry of nature. The greatest challenge of this collection was the Rotin Diamant necklace. The workshops had never worked with this material before and had to learn to tame its foreign nature for High Jewelry.  

2023, More is More

Pop colors, extravagant volumes, and revisited perspectives. In an explosion of joy, beads, cubes, and stripes form a precious and uninhibited geometry, breaking free from all conventions. Patches, scrunchies, hoodie drawstrings, removable pockets—the More is More collection is unlike any other. It's a new High Jewelry, a far cry from traditional shapes and wearing styles, proving that precious is not the opposite of joyful.

The entire history of the Maison is imbued with this spirit of freedom, which today is at the heart of Boucheron's creativity.

Pushing the limits of innovation and applying the technical advances introduced in the High Jewelry collections. Innovation Capsules reinvent the Maison's jewelry icons.